Nu Sound

The Intimate Sound of Excellence

Project Overview

NuSound: Seijaku is a speaker system concept that fuses acoustic performance with sustainable design principles to create a refined, future-forward audio object. Named after the Japanese word Seijaku, meaning “stillness” or “serenity,” the speaker embodies a calm, quiet presence while delivering a rich and immersive sound experience.

This project challenges the conventions of consumer audio by placing sustainability, craftsmanship, and zero-waste processes at the heart of the design. NuSound explores how biomaterials and clean fabrication techniques can coexist with premium design and audio fidelity.

Design Philosophy

NuSound reimagines the modern speaker not just as a functional product, but as a sculptural piece—something tactile, intentional, and emotionally resonant. The form is compact yet confident, showcasing a clean geometry softened by natural textures and subtle curves. Inspired by principles of Japanese minimalism and artisan tradition, the speaker is as much about presence as it is about performance.

The name Seijaku reflects the project’s core intention: to create intimate sound within a tranquil form. This emotional resonance is paired with responsible material selection and precision fabrication, aiming to redefine what “premium” means in today’s audio landscape.

Materiality & Fabrication

NuSound is composed of three primary materials:

Made of Air (MOA) Composite Panels – A carbon-negative bio-based material that reduces the product’s overall environmental impact.
Grapeseed Leather – A vegan leather alternative made from wine industry waste. This circular material is used as a sound-diffusing mesh, giving the product both performance and character.
ABS Plastic – Used for injection-molded internal parts for durability, tight tolerances, and a crisp finish.

The speaker is laser-cut and assembled with minimal adhesives, ensuring tight tolerances and structural integrity. The fabrication process emphasizes material efficiency, zero waste, and scalable production while maintaining artisanal quality.

User Experience & Brand Vision

NuSound is designed for users who value quiet excellence—those who seek a mindful listening experience and resonate with ethical design. It’s ideal for environmentally conscious consumers who appreciate high-performance, beautifully crafted products without compromising their values.

The project also includes future scalability, with plans to expand into earbuds, home goods, and multi-speaker systems, all adhering to the same sustainable and design-first philosophy.

With an estimated cost of $150 per unit and a projected retail price of $450, NuSound balances premium market positioning with cost-effective production. Manufacturing strategies—including optimization of sheet use and part nesting—support small-batch or scalable output with minimal waste.
Forward-facing speaker orientation for focused sound projection.
Power switch, Bluetooth pairing button, LED indicators, and volume controls are seamlessly integrated.
Designed for compact living spaces, desks, and shelves.
The form factor allows for material expression without visual clutter, emphasizing minimal user interaction and clarity.

NuSound - Seijaku is the intimate sound of excellence—where sustainable craftsmanship meets quiet, refined audio.

Process Book

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Process Book -

The journey behind NuSound: Seijaku was rooted in exploration, iteration, and a deep respect for material and form. From early ideation to final fabrication, this speaker was developed through a hands-on, research-driven process that prioritized sustainability, craft, and clarity of experience.

Combining laser-cut carbon-negative composites, vegan grapeseed leather, and precision-molded components, the project embraced low-waste methods while preserving a premium, tactile quality. Each decision—from modular part nesting to the fine-tuned sound diffusion pattern—was guided by a desire to create something that felt both modern and meaningful.

This process book captures the evolution of NuSound, offering a look behind the scenes at the sketches, tests, challenges, and discoveries that brought the final product to life.